Helping Health & Wellness Pros Build a Thriving Brand Through Storytelling
Stop feeling like a best-kept secret. It's time to build a brand that attracts your ideal clients and makes a lasting impact.
The Problem & Solution
You're an Expert. But You're Not a Marketer.
You've dedicated your life to helping people feel better. You've perfected your craft, but you feel lost when it comes to attracting new clients.
You know you need to be on social media, but you don't know what to post.
You have incredible client testimonials, but they're not getting seen by new people.
You want to stand out from the competition, but you're not sure how to tell your story.
The Solution? Your Brand Story.
Your practice is more than just a place; it's a place of transformation. I help you find those incredible, life-changing stories and turn them into a powerful brand message that builds trust and attracts your ideal clients, all without feeling salesy.
The Problem & Solution
How We Build Your Story, Step by Step
Step 1: The Brand Blueprint. We start with a deep dive into your vision, your ideal clients, and the unique transformations you provide. We’ll uncover the compelling stories hidden in your testimonials and daily work.
Step 2: The Content Craft. I'll help you turn those stories into engaging content, from authentic Loom videos and social media scripts to website copy that speaks directly to your ideal client.
Step 3: The Story Launch. We'll launch your new brand story, ensuring your message is consistent across your website, social media, and client communication.
Featured Success Stories
Juliet: A story of turning an idea into an actionable plan to build a thriving community for parents of autistic children.
Her Challenge: Juliet had a mind full of brilliant ideas but no clear path to an end goal. Her passion was to help others, and she had a big vision for building an amazing online community that could eventually generate profit. However, her initial approach was scattered. She began by exploring the idea of a free Facebook group for "carnivorous parents of autistic children" before shifting to a podcast aimed at selling her motivational music. While both ideas had merit, they lacked a cohesive strategy for building a specific community and, more importantly, a long-term plan for monetization. Juliet needed a clear, actionable roadmap to connect her passion with a profitable business model.
The Creative Solution: During an hour-long deep dive strategy session, we worked to organize her ideas into a clear, executable plan. The focus was on identifying a core value proposition and a scalable strategy that could grow with her audience.
The resulting action plan was a streamlined, three-phase approach designed to build a strong foundation and lead to profit generation over time:
Build a Core Community: The first step was to simplify the community's focus. Instead of a niche group for "carnivorous parents," we decided to create a Facebook community focused on general autism support. This broadens the potential audience while still serving her passion and expertise as a parent of an autistic child.
Establish a Content Hub: To attract new members to the community, Juliet will create a Facebook Business Page. This page will serve as her main point of contact, advertising the community and funneling traffic from social media. It will also be used to showcase her expertise and link to her existing YouTube channel, which provides valuable content.
Monetize Through a Membership: As the community grows and engagement increases, the long-term plan is to launch a paid membership. This membership will offer additional value and a direct path to income. The features will include:
Group support and educational video calls
Exclusive resources and guides
Personalized consultation services
The Result: Juliet launched her Facebook community with a clear vision and already has a core group of members! Juliet officially has created a supportive online community for parents of autistic children in her local area.
What People Are Saying
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Your marketing skills are on point!
Edy
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Nicole's enthusiam and commitment to helping others thrive is unmatched! We brainstormed goals and how it to convey and implement them via social media. She was generous with her knowledge and time, and I trust her implicitly. Nicole is the not the first person to help me with social media but she is the best! If you could also use some help with boosting your business online, look no further. Nicole is your person!
Rachel C.
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Nicole is great at taking my ideas and helping bring them to life! She has terrific advice about how to engage an audience and keep them interested, and I finally feel I am finding my footing on this tricky social media landscape thanks to her.
Juliet L.
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Nicole is great to work with, and I am very happy with the finished product! We wanted a quick promotional video that provides the importance of working with a locksmith. I highly recommend.
Mike’s Locksmith
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I really like your design asthetic. It is very creative and meets my brand needs exactly!
Enchanted Faire Designs
Hi, I’m Nicole!
As a nutrition specialist, I've seen countless lives transformed through health and wellness. But I've also seen how hard it is for passionate professionals to get their incredible work seen and heard.
This is why I started Malone Creative Studio—to bridge that gap. I believe your greatest marketing tool isn't a clever ad, but the powerful, life-changing stories you create with your clients every single day.
Ready to Tell Your Story?
It's time to stop chasing clients and start attracting them with a brand that's built on trust and authentic transformation.
Services
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The Blueprint Package
This package is perfect for the health and wellness professional who is just starting out, has a limited budget, or wants to manage their social media themselves but needs a clear plan.
What it is: A strategic planning session and a foundational content kit.
Key Services Included:
90-Minute Social Media Strategy Session: A deep dive into your brand, target audience, and business goals.
Custom Content Calendar & Idea Bank: A 3-month content calendar with specific post ideas and content themes tailored to your practice and the Lowcountry community.
Branded Content Templates: A set of 10-15 customizable Canva templates (for Reels, carousels, and stories) designed in your brand colors and style.
Social Media "Quick Start" Guide: A PDF with best practices, key metrics to track, and tips for engaging your audience.
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The Brand Builder
Full-service social media management for 1-2 platforms.
Key Services Included:
Monthly Strategy & Planning Call: To review performance and plan the upcoming month's content.
Content Creation & Curation: A set number of custom posts per week (e.g., 3-5 posts per week). This should include a mix of educational content, testimonials, behind-the-scenes, and promotional posts.
Video and/or Photo Production: We can provide video & photo editing and marketing services on a monthly basis. It is as simple as you provide the footage/photos, and we edit and post for you.
Community Management: Responding to comments and DMs to build relationships (e.g., 30-60 minutes per week).
Monthly Performance Report: A simple report with key metrics like follower growth, engagement rate, and top-performing content.
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The Legacy Builder
A comprehensive, all-in-one digital marketing solution.
Key Services Included:
All services from the "Wellness Content Partner" package.
Bi-Weekly Strategy Calls: More frequent check-ins for agile planning.
Quarterly Professional Content Shoot: A scheduled on-location photo and video shoot in the Lowcountry to capture fresh, high-quality media for the quarter.
Dedicated Email Marketing Management: We create and send a monthly or bi-weekly email newsletter to your dedicated audience.
Paid Social Media Ad Campaigns: We create, manage, and optimize a monthly ad campaign to drive a specific goal (e.g., patient bookings, class sign-ups, lead generation).
Local Google Business Profile Setup & Optimization: Regular updates to their Google Business Profile to improve local search visibility.
Hello! I'm a fellow health professional who found a passion for creative strategy and storytelling. I founded Malone Creative Studio to help people like you—the healers, coaches, and experts—build a thriving online brand that connects with your ideal clients.
As a certified nutrition specialist, I know the work you do is deeply personal. You change lives. My mission is to give you the marketing plan and tools you need so you can focus on your passion, not your posting schedule.
Building Brands That Heal.
That's my tagline, and it's the heart of everything I do. Your brand is more than a logo or a social media feed; it's the feeling people get when they hear your story. It's the trust you build before they even step through your door.
At Malone Creative Studio, we're here to help you turn that passion into a powerful, authentic presence.
How We Help You Shine
We've designed a clear, three-tiered system to meet you exactly where you are on your business journey. Whether you're a DIY-er who needs a plan, a busy pro ready to hand over the reins, or a visionary building a legacy, we have a solution for you.
The Blueprint Package
The Blueprint is your strategic roadmap to building an authentic online presence. As a fellow health professional, I know you want to connect, not just convert. This package gives you a foundational content kit and a step-by-step strategy so you can stop guessing and start building a brand that truly reflects your passion. You'll go from "what do I post?" to confidently creating a cohesive, professional brand that builds trust and connection from day one.
The Brand Builder
The Brand Builder is for the busy professional ready to get back to what they do best: helping people. We become a true extension of your team, handling your content creation and social media management. This isn't just about posting; it's about translating your personal, empathetic approach into a powerful online brand. You can focus on your clients, knowing your online presence is consistently growing and authentically connecting with your ideal audience.
The Legacy Builder
The Legacy Builder is our premier, all-in-one marketing solution for the visionary ready to build a lasting legacy. For those in a crowded market, simply "posting" isn't enough. We manage every aspect of your digital presence—from content to email marketing and paid ads—with the goal of turning your passion into a powerful, thriving business. You can focus on your mission while we build the authentic presence that makes you a leader in your field.
Let's Build Something Amazing.
Ready to elevate your wellness brand? I'd love to chat about your business goals and find the perfect package for you.
A Little About Malone Creative Studio
Tired of feeling like you have to be a marketing guru on top of everything else? You're in the right place.
Join my email list for actionable tips on building an authentic brand, storytelling that connects, and strategies that actually work for health and wellness professionals. No spam, no fluff—just real, empathetic advice to help you build a brand that heals.
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Contact us.
hello@malonecreativestudio.com
(202) 754-5292
Our Trusted Clients & Partners
